At Krī, transparency has always been at the heart of what we do. As a purposeful business and a certified B Corp, we believe in being direct with our community, especially when it involves changes to the products you trust for your skin.
Since the beginning of the pandemic and subsequent global economic shocks, we have worked hard to absorb the rising costs associated with running an independent skincare brand. However, to ensure the long-term viability of Krī, we have reached a point where we must adjust our prices. This is the first time we have done so since before the COVID-19 period.
Why prices are changing
The global landscape has changed significantly over the last few years. We are now facing increased costs across our entire supply chain:
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Raw materials & packaging: The cost of our premium, evidence-based ingredients and our eco-friendly glass and card packaging has risen substantially.
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Logistics: Both domestic and international shipping rates have seen successive increases, impacting how we receive our materials and how we deliver to you.
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Labour: As a UK-based company, we have also seen a rise in labour costs as we continue to support the talented people who formulate and package our range.
Our commitment to quality
The adjusted prices are effective from 2 April 2026. We have ensured these increases are as minimal as possible to help cover our increased overheads.
Our "less is more" philosophy remains unchanged. We refuse to compromise on the quality of our hero ingredients or our ethical standards. This adjustment allows us to continue sourcing the finest raw materials and maintaining the efficacy you expect from us, while remaining a sustainable and healthy business.
Ways to save
We remain committed to making premium skincare accessible. You can continue to save by taking advantage of our bundle offers, which offer up to 30% off most of our curated sets.
We are incredibly grateful for your continued support and for choosing to be part of our journey toward more conscious, effective skincare.
Team Krī 💚
